RE-LISTING SPECIALIST
LET’S RE-LIST YOUR HOME.
THE RIGHT WAY.
Do you have a home that needs repairs or updates to sell for top dollar, but you'd prefer not to pay for them upfront?
Ask me about my pay at close renovation program that I offer exclusively to my listing clients.
Hey there, Homeowner –
If you’ve landed on this page,
I’m guessing your home didn’t sell the first time around.
And first off — I’m really sorry. That can be frustrating, disheartening, and straight-up confusing.
The good news? You’re here now. And that means there’s still a solid path forward.
When a home doesn’t sell, it usually comes down to a few key things: pricing, marketing, or presentation. Sometimes it’s just one of those things slightly off. Sometimes it’s all three. Either way — I specialize in identifying exactly where things went wrong and rebuilding the strategy from the ground up.
So, no fluff. No empty promises. Just a real plan to get your home sold — this time, the right way.
Let’s talk about what that would look like, and let me show you some recent cases (scroll down).
28 reasons homes don’t sell.
Overpriced – The listing price doesn’t reflect current market value or condition
Poor marketing – Lack of high-quality photos, video, or online presence
Photos are bland, cluttered, or poorly lit – First impressions matter, and bad visuals turn buyers off immediately
The home isn’t accessorized or thoughtfully staged – Empty or overly minimal spaces feel cold and lifeless
Outdated or mismatched furniture – Makes it harder for buyers to emotionally connect with the space
Buyers can’t envision themselves living there – The home feels too personal, dated, or disconnected from today’s style
Limited online exposure – Not enough reach through digital ads or listing platforms
Unclear or generic property description – Doesn’t highlight the home’s unique features or lifestyle potential
Lack of curb appeal – Overgrown landscaping, chipped paint, or a tired entryway can be a deal-breaker
Unaddressed repairs or visible wear and tear – Small issues suggest bigger maintenance problems
Difficult showing availability – If buyers can’t get in to see it, they won’t buy it
No staging or poor layout flow – Rooms feel awkward, small, or hard to understand
Limited signage or neighborhood presence – No local visibility means missed opportunities
Poor pricing strategy – Wrong price point, bad timing with reductions, or ignoring market feedback
Negative feedback ignored – Showings give insights, but if adjustments aren’t made, buyers move on
Inaccurate comps used – Skewed expectations based on the wrong neighborhood or features
Too much seller involvement during showings – Buyers feel uncomfortable or rushed when sellers are present
Lack of emotional storytelling in the listing – Buyers aren’t just buying a house, they’re buying a lifestyle; the listing should reflect that
Unclear floor plan or confusing layout in photos – If buyers can’t understand the flow online, they may never book a showing
No video tour or virtual walk-through – Especially important for out-of-state or relocating buyers
Poor scent or atmosphere during showings – Strong pet smells, food odors, or overpowering fragrances can turn buyers away
Too much deferred maintenance – Even minor issues like scuffed walls, stained carpet, or leaky faucets can raise red flags
Overly personalized décor or bold paint choices – Makes it harder for buyers to imagine their own style in the home
Outdated lighting, fixtures, or hardware – These small details can make a home feel dated or less move-in ready
No clear direction in the marketing – Buyers aren’t guided on what to do next (how to book a showing, request more info, or take action)
Unmotivated or unresponsive previous agent – Slow replies, missed opportunities, or a lack of engagement can kill momentum
External factors not addressed – Things like a nearby construction site, a busy road, or school boundaries may need to be proactively handled through marketing and pricing strategy
Unrealistic seller expectations – Refusing to negotiate, stage, or adjust price based on market feedback can keep a home sitting
With all of that being said… let’s turn this around. Schedule a time with me to chat about not only what went wrong, but how to fix it to get your listing back on the market… and SOLD.
Schedule a re-listing consultation
If your home didn’t sell the first time around, let’s talk about why — and how we can do it differently. In this consultation, we’ll review your previous listing, identify what went wrong, and create a fresh strategy to get your home sold quickly and for top dollar.
This consultation is designed for homeowners whose property was previously listed but did not sell, and who are ready to explore a proven strategy for successfully re-listing and selling their home.
What to Expect:
This appointment will take place at the property that was previously listed. We’ll start with a walkthrough of the home, then sit down together to review the previous listing and discuss what worked — and what didn’t. From there, we’ll develop a clear, customized game plan to re-launch your home with a stronger strategy and better results.
To book a re-listing appointment, fill out this client questionnaire to the best of your ability. I will contact you within 24 hours.
Recently Re-Listed Homes that have successfully sold
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Spring St.
For this home, I offered virtual staging to meet the unique needs of my client. The property was in an area where the average days on market was around 45 days — and to make it more challenging, we were right in the middle of winter. To overcome that, we made this home look like a completely brand-new listing. We reworked the marketing with high-end professional photos and video, sent out targeted mailers to the neighborhood, ran customized online ads, and adjusted the pricing to reflect current market value.
This home went under contract in just 7 days.
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Thaxton Circle.
For this home, I went all in. We had it professionally deep cleaned, fully staged in person, carpets cleaned, windows washed, the exterior pressure washed, and even took care of drywall repairs and other miscellaneous fixes. I completely transformed the presentation to make it feel like a brand-new listing — especially for buyers who may have seen it before and passed. I also dialed in the pricing strategy to align perfectly with current market conditions. The result?
Multiple offers and under contract in less than 10 days.
